What led me to this book… My having spent a year as a 10 Downing Street Special Advisor, learning from Dominic Cummings, then in 2020 Chief Advisor to the Prime Minister, how to jolt a bureaucracy to action – this intrigued me. I began listening to a few interviews with Jared – having not heard from him directly before, and having an impression formed only from media spin. Going direct, I was thoroughly impressed.